AI is everywhere right now, but let’s be honest—most advice either sounds way too out of reach or pretty pointless. What about the middle ground? The ways AI can actually make your work easier, more creative, and still feel like you?
That’s what we’re tackling today—real ways to integrate AI into your workflow without making it complicated or robotic. Let’s get into it.
1. Make AI Sound Like You (or Your Brand)
Before you start using AI for content or brainstorming, take five minutes to train it to sound like you.
How?
Use ChatGPT’s Project Folders to keep a space for your business.
Seed your AI by uploading your best emails, blogs, or brand copy so it learns your style.
Be super specific when you prompt it: “Make this sound like me—confident, conversational, and no fluff.”
If you juggle multiple clients or brands, create separate folders or GPTs to keep the tone consistent.
The more you personalize your inputs, the more you the AI outputs will feel.
2. Get Past the Blank-Page Struggle
We all know the pain of staring at an empty doc, waiting for inspiration to strike. AI can help get the ball rolling—without stealing your creativity.
Try this:
Ask AI to generate 10 headline ideas for a blog post or campaign.
Have it suggest different angles for social content.
Use it as a brainstorming buddy (“Give me fresh ways to talk about this product launch.”).
If you think better in conversation, use ChatGPT’s voice feature to talk through ideas and see what sparks.
It’s not about letting AI replace your creativity—it’s about getting unstuck faster.
3. Capture Ideas Before They Disappear
Great ideas never seem to show up when you’re sitting at your desk, right? AI can help make sure you don’t lose them.
Ways to do this:
Use your Notes app to jot down ideas on the go.
Record voice memos (I swear by my Plud—it stays on the back of my phone!).
Set up a Google Meet, talk out your ideas, and upload the transcript to AI for refinement.
Take handwritten notes and snap a pic—iPhones can pull text straight from images so you can drop it into AI later.
Don’t assume you’ll remember later—you probably won’t (speaking from experience).
4. Turn Voice Notes into Instant Content
If you think better out loud, use AI to turn your voice notes into polished content.
How?
Record your thoughts in a voice note app or recorder.
Upload the audio to AI-powered transcription tools.
Drop the transcript into ChatGPT and ask it to clean up and structure it into a blog, email, or social post.
Suddenly, that jumbled voice memo becomes a clear, structured piece of content—without you spending hours drafting.
5. Get Better AI Answers (By Asking Better Questions)
This seems obvious, but AI is only as good as your prompts. Instead of vague questions, guide it like you would a new team member.
Example Prompts: ❌ “Write a job description for a marketing role.”✅ “Write a job description for a creative marketing strategist who loves storytelling and has experience with social media growth.”
More details = better, more tailored answers.
6. Automate the Repetitive Stuff
AI isn’t just for writing—it can take small, annoying tasks off your plate, too.
Quick Wins:
Summarize meeting notes and generate a to-do list.
Auto-generate email responses for FAQs.
Ask AI read and summarize long reports and documents.
For me, these small tasks add up so fast!
7. Use AI as Your Personal Editor
Not sure if that email, pitch, or caption sounds right? AI can refine your writing without making it feel robotic.
Try this:
Paste your draft into AI and ask: “Make this sound sharper and confident, but still natural.”
If you over-explain, ask AI to tighten it up.
If you struggle with tone, say: “Make this sound friendly but professional.”
Hate AI’s default formatting? Tell it: “No emojis, no bullet points—just clean, natural writing.”
You’re still in control—AI just helps smooth the rough edges.
8. Use AI to Think Through Problems, Not Just Write
AI isn’t just a writing tool—it’s also great for creative problem-solving.
Try this:
Ask AI to list pros and cons of a decision.
Have it reframe a challenge from a different perspective.
Use it to role-play as a customer, investor, or competitor to refine your strategy.
Final Thought: AI is Here to Help—Not Take Over
AI won’t do your job for you, but it will make your work easier, more creative, and more efficient—if you use it right.
Start small. Play around. See where AI fits naturally into your workflow. The goal isn’t to replace your instincts or creativity—it’s to support them.
Looking for help integrating AI into your workflow with authenticity? I'd love to help! Shoot me a note at hello@937mktg.com.
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